Posted on 2/6/2026

A New Era of Hospitality: Meet the New Local Leadership at Grand Welcome North Georgia Mountains

There is something special about the North Georgia Mountains. From the rushing waters of the Toccoa River to the quiet serenity of Big Canoe, this region isn’t just a vacation destination—it’s a community.
At Grand Welcome, we believe that managing vacation rentals in such a unique area requires a personal touch. That is why we are thrilled to announce that Chase Smith has officially taken the helm as the new owner and operator of Grand Welcome North Georgia Mountains.
Whether you are a homeowner looking to maximize your investment or a guest planning your next mountain getaway, here is what this exciting new chapter means for you.
For Our Homeowners: Boutique Care, National Power
If you own a vacation home in Blue Ridge, Ellijay, Jasper, Epworth, or Mineral Bluff, you know that property management is about more than just bookings. It’s about trust.
Chase Smith, a LaGrange native with a background in engineering and technology sales, brings a data-driven, efficiency-focused approach to property management. But unlike distant corporate managers, Chase is locally rooted.
Why Homeowners Choose Chase and Grand Welcome:
  • Local Boots on the Ground: Chase is actively building a dedicated team of local cleaning companies, landscapers, and maintenance experts. He oversees the portfolio personally to ensure your home is cared for as if it were his own.
  • Data-Driven ROI: With a background in analytics, Chase utilizes Grand Welcome’s advanced revenue management technology to ensure your property is priced perfectly for the market, maximizing your potential income without sacrificing occupancy.
  • Neighborhood Preservation: We are committed to being good neighbors. We work to preserve the unique character of communities like talking Rock and Big Canoe while sharing them responsibly with visitors.
"I value efficiency and data," says Chase. "That ability, along with Grand Welcome’s commitment to partnering with local owner-operators, allows us to serve our current homeowners better than anyone else in the market."
For Our Guests: Memories of a Lifetime
Are you planning a trip to the mountains? Whether you are coming for the apple festivals in Ellijay, the hiking trails in Big Canoe, or the downtown charm of Blue Ridge, your accommodation sets the tone for your entire trip.
Under this new leadership, guests can expect a premium experience. We are managing a robust portfolio of distinctive properties (and growing!) that offer the perfect blend of rustic charm and modern luxury.
What You Can Expect:
  • Immaculate Cleanliness: Our local team ensures every home is spotless and ready for your arrival.
  • Personalized Service: We are here to help you find the hidden gems of the North Georgia Mountains.
  • Seamless Stays: From easy check-ins to responsive support during your stay, we make vacationing effortless.
Chase lives here, he loves this region (and perfecting his BBQ skills on the Green Egg!), and he is dedicated to ensuring you leave with memories you’ll cherish forever.
Experience the Difference
Grand Welcome North Georgia Mountains is combining the best of both worlds: the resources of a national brand and the heart of a local business.
 
Welcome to the mountains. We can’t wait to host you.